If the MIT study of AI failure rates surprised you, you need to update your priors. Innovation is about shots on goal, not perfect plans. Time to recalibrate how many attempts you’re making.

The most popular post in my Stanford Slack channel illustrates a profound source of creative wisdom: “Would anyone be interested in staying after class tomorrow to brainstorm experiments?”

Trying to figure out whether you have a good idea? Don’t ask people what they think! There’s a much better way to assess a new concept than asking for feedback.

Spectacular entrepreneurs craft clever experiments. But a robust experimentation practice demands a rigorous ideation ritual. In Stanford’s LaunchPad, we tell aspiring founders to do this.